Gig economy: construction vs reality

This essay presents the idea that the rising ‘gig economy’ has become a byproduct of post-Fordism in the sense that it has all the principles of the production process but is not a solution for the failings of Fordism, it is instead a way to implement neoliberal ideologies into daily lives by constructing it as a positive entrepreneurial experience distracting attention away from the reality. This will be achieved by applying a critique of the following themes; post-Fordism, risk, the rise of new technologies and a link to neoliberalism.

Wright, M. (2015), Gig economy: construction vs reality, Reflection, Leeds Beckett University, Leeds, United Kingdom.


  • Other
  • United Kingdom
  • Yes
  • no specific sector focus
  • work organisation
  • English
  • Leeds Beckett University (Research institute)
  • 2015
  • Open access
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