Organisational background   B&Q Ireland Ltd. has a long-standing diversity management programme that specifically targets older people. B&Q has stores in the UK and Ireland and the B&Q HR policy is the same in all stores.

  Organisational background   Dublin Bus (Bus Átha Cliath) is an example of a semi-state company that has an active and wide-ranging diversity policy in place with specific steps to benefit older workers.

  Organisational background   KMD provides information technology (IT) and consultancy services to both the public and private sectors. The core business consists of products for the local authority market. The company aims to diversify its business so that it increasingly includes projects and outsourcing services for local and central government organisations, as well as for private sector companies. The services provided by KMD include systems management, as well as development and maintenance of IT systems for large corporations and government institutions.

  Organisational background   IKEA A/S, a leading furniture retailer in Denmark, strives to obtain a culture of equal opportunity, fair treatment, social responsibility and diversity in its staff. Consequently, in some situations, it is necessary to launch special programmes for certain target groups.