New forms of employment

Platform work– the matching of supply and demand for paid labour through an online platform – is still small in scale but is expected to grow. Accordingly, it is important to anticipate the opportunities and risks related to this business model and employment form. This report explores potential scenarios for two selected types of platform work by 2030, drawing on Eurofound’s ‘Future scenarios of platform work’ project. It assesses the expected implications for the economy, labour market and society if these potential futures were realised.

Developments in information and communication technology (ICT) have been among the key drivers of change in working life over the past two decades. Specifically, telework and ICT-based mobile work (TICTM) exemplifies how digital technology has led to more flexible workplace and working time practices. However, the ability to work anywhere and at any time can lead to greater work intensification, competition and work-on-demand. If this is not explicitly addressed, it threatens to override the advantages that ICT-based flexible working brings to work–life balance.

Advances in ICT have opened the door to new ways of organising work. We are shifting from a regular, bureaucratic and ‘factory-based’ working time pattern towards a more flexible model of work. Telework and ICT-based mobile work (TICTM) has emerged in this transition, giving workers and employers the ability to adapt the time and location of work to their needs. Despite the flexibility and higher level of worker autonomy inherent in TICTM, there are risks that this work arrangement leads to the deterioration of work–life balance, higher stress levels and failing worker health.

Casual work, both intermittent and on-call, contributes to labour market flexibility and is therefore increasingly used across Europe. In some countries, practices go beyond the use of casual employment contracts to include other types of contracts and forms of self-employment.

It feels like every day there are new articles or blog posts about how Uber drivers are exploited, or on the bad working conditions and safety standards for Deliveroo riders. In an era of ‘fake news’ can we trust that these are accurate? They most likely are, and I agree that things are not all rosy with regards to employment and working conditions of platform workers. But we should be careful with generalising from such messages that all platform work is bad.

El trabajo en plataformas llegó a los mercados de trabajo europeos hace aproximadamente una década. Si bien todavía es muy reducido, está creciendo y evolucionando de diversas formas. Los distintos tipos de trabajo en plataformas tienen efectos muy diferentes sobre las condiciones laborales de los trabajadores afiliados. Para lograr la efectividad, las respuestas políticas que pretenden garantizar unas condiciones aceptables en el trabajo en plataformas deberían tener en cuenta estas diferencias, en lugar de aplicar un enfoque único.

This report examines the issues in relation to ‘work on demand’, a topic that has received considerable attention in the media recently, mainly due to its links with the platform economy. Work on demand is often presented as a ‘win–win situation’: workers get to tailor their work according to their personal responsibilities outside work, while businesses can design their workforce according to their needs.

In the abstract, platform work is the matching of supply and demand for paid work through an online platform. In practice, most people are likely to have encountered it through big online platforms such as Uber, Deliveroo or Amazon Mechanical Turk. This is a new form employment that began to emerge in Europe about a decade ago.

Platform work is a form of employment that uses an online platform to match the supply of and demand for paid labour. In Europe, platform work is still small in scale but is rapidly developing. The types of work offered through platforms are ever-increasing, as are the challenges for existing regulatory frameworks. This report explores the working and employment conditions of three of the most common types of platform work in Europe.

Across Europe, new forms of employment are emerging that differ significantly from traditional employment. Some of these forms of employment transform the relationship between employer and employee while others change work organisation and work patterns.