The gig economy celebrates working yourself to death

22 March 2017 - Fiverr, an online freelance marketplace that promotes itself as being for “the lean entrepreneur,” recently attracted ire for an ad campaign called “In Doers We Trust.”

Tolentino, J. (2017), 'The gig economy celebrates working yourself to death', The New Yorker, 22 March.


  • Lyft, Fiverr
  • household tasks, transport, professional services
  • On-location platform-determined routine work, Online client-determined specialist work
  • United States
  • 2017
  • Article
  • worker demographics, income, motivation
  • English
  • The New Yorker (Publisher)
  • Subscription
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