From crowdwork to Ola auto: Can platform economies improve livelihoods in emerging markets?

05 szeptember 2018 | Platform economy record | Ola, Amazon Mechanical Turk | On-location platform-determined routine work, Online moderately skilled click work | Research publication, Case study-platform

This essay examines whether and how work related platforms impact livelihoods from the perspective of the worker, drawing on examples from ethnographic studies of two different types of platform-based work: 1) Crowd-workers on Amazon Mechanical Turk, and 2) auto-rickshaw drivers using Ola Auto. The paper focusses on independence and flexibility, motivation and job satisfaction and algorithmic management

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From crowdwork to Ola auto: Can platform economies improve livelihoods in emerging markets?
Neill, J. (2017), From crowdwork to Ola auto: Can platform economies improve livelihoods in emerging markets? IDRC (International Development Research Centre).

Metadata

  • Research publication, Case study-platform
  • India, United States
  • Yes
  • professional services, transport
  • On-location platform-determined routine work, Online moderately skilled click work
  • Ola, Amazon Mechanical Turk
  • autonomy, flexibility and control, algorithm
  • English
  • IDRC (International Development Research Centre) (Research institute)
  • Qualitative research
  • 2017
  • Open access
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