Using the crowd as an innovation partner

For certain types of problems, crowds can outperform your company. You just need to know when - and how - to use them.

Resource

Access the Research publication

Using the crowd as an innovation partner
Boudreau, K. J. and Lakhani, K. R. (2013), ‘Using the crowd as an innovation partner’, Harvard Business Review Digital Articles, (April), pp. 1–16.

Metadata

  • Research publication
  • United States
  • Yes
  • professional services
  • Online contestant specialist work
  • client characteristics
  • English
  • Harvard Business Review (Publisher)
  • Qualitative research
  • 2013
  • Open access
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