EMCC European Monitoring Centre on Change

Asda

Company/Organisation:
Asda

Geographic Location

Country: United Kingdom
Region: Walsall and Wolverhampton; West Midlands; West Midlands
Location of affected unit(s): Walsall

Company

Sector: Retail
Wholesale and retail trade; repair of motor vehicles and motorcycles
47.1 - Retail sale in non-specialised stores
Group: Wall-Mart

Employment Effects

Announcement Date: 05-07-2004
Type of Restructuring: Business expansion
Planned Job Creation: 100

Additional Information

Asda, the UK supermarket giant, is building upon the success of its non-food ranges, particularly George, the discount clothing line. The US-owned supermarket chain has secured a site in Walsall in central England to sell jewellery, clothing, DVDs and electrical goods. Asda declined to reveal how much it was investing in the new venture, but 100 staff are being hired for the 37,000 square feet venture at the Crown Wharf Retail Park.