EMCC European Monitoring Centre on Change

Chick & Cheez

Chick & Cheez

Geographic Location

Country: Belgium


Sector: Hotel / restaurants
Accomodation and food service activities
56.10 - Restaurants and mobile food service activities
Group: Quick Service Restaurant Platform

Employment Effects

Announcement Date: 14-07-2021
Type of Restructuring: Business expansion
Employment Effect Start: 08-07-2021
Foreseen End Date: 31-12-2024
Planned Job Creation: 400

Additional Information

The Quick Service Restaurant Platform (QSRP) group has announced a new food chain in Belgium to compete in the growing market of chicken restaurants. The first restaurant has opened in the city of Liège. In total, the chain group plans to open approximately 38 restaurants in Belgium, which would create around 400 jobs. It is part of the group's business expansion plan in Europe.

Although the COVID-19 pandemic has hit restaurants hard, it has boosted the demand for food delivery services.  

Currently, the QSRP group is operating in seven countries, including Germany, France, and Italy, with around 1,000 restaurants and 6,000 staff.