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The rise of the platform economy during the last decade is one of the main disrupting forces for European labour markets. While standard employment remains the norm, platforms are expanding their reach and diversifying into novel business models. In doing so, they are also attracting an increasing number of women. This policy brief investigates why women are joining the platform economy and how the motivations to perform work on platforms differ between genders. It shows that while women join platforms to gain an additional income and because it allows them the flexibility to combine work with household chores or family commitments, men are driven by the opportunities provided by platforms to work globally and to expand their client base. At the same time, findings suggest that online platforms seem to provide women with a link to the labour market that can potentially prevent their withdrawal from the labour force during different life stages. These findings suggest that policy action should focus on extending working hours regulations and work–life balance measures to all platform workers, irrespective of employment status, and promote equal sharing of care responsibilities between women and men.

The rapid rise of the platform economy has led to a marked transformation of European labour markets, and existing regulatory frameworks and voluntary initiatives have yet to catch up. While platform work offers opportunities for workers and employers and potentially contributes to innovation, economic growth and competitiveness in the EU, it has been criticised from the beginning because of the poor employment and working conditions often experienced by workers. Accordingly, across the EU, governments, social partners, grassroots organisations and platforms have started to introduce initiatives to tackle the negative aspects of platform work. This policy brief assesses some such initiatives in the Member States and offers recommendations for further action.

Although standard employment (generally full-time and permanent) remains the dominant employment type across the EU, European labour markets are increasingly characterised by a variety of different forms. These new forms of employment involve new formal employment relationships or work patterns (linked to aspects such as place of work, working time or use of ICT) and sometimes both. This report puts the spotlight on nine innovative employment forms across the 27 EU Member States, Norway and the UK. It examines the policy frameworks of each country, as well as mapping the scale and scope of the incidence of these new forms and highlighting the main opportunities and risks associated with each form. The report concludes with some policy recommendations taking into account the future of work that will be shaped by the twin transition to the digital age and a carbon-neutral economy, as well as a new way of working due to COVID-19.